First there was Black Friday and in a couple days it will be Cyber Monday.
But in the meantime...There's Small Business Saturday.
Today shoppers were encouraged to support their local businesses.
Shoppers were out looking for deals in downtown Bay City today. But there were no long lines or rowdy crowds. They say that's the beauty of small businesses.
"It was a lot easier getting in and out. I'm not a big mall person. So, I figured it was a lot easier coming downtown here," said Robert Vannoy of Columbiaville. "It's quiet, there's a lot of help here and it's just a fun place to come," agreed Karen Cox of Midland.
Small business Saturday became part of the holiday shopping season a couple years ago. It's a way to encourage shoppers to support stores in their communities. Something Vannoy is happy to do. "Some of the big box stores drove a lot of people out of town. So, try to shop when you can. Support what you can."
Shopper Jenny Gehoski commented, "My parents owned their own business my whole life, so we try and keep that in mind when we're buying things especially around the holidays."
Black Friday may be the busiest shopping day of the year. But, some say "Small Business Saturday" is even more important, because the success of small businesses can help boost the local economy. Experts predict shoppers will spend around $750 this holiday season.
Greg Wagner-- an employee at Hess & Co. in Bay City hopes local businesses get some of those sales. "Their tax dollars go to local schools and governments and they support everything here. Where a store out of town or online they don't support your community," said Wagner.
He says small businesses are the backbone of the community. He and others are happy they are finally getting the recognition they deserve. "This is wonderful to see more and more support for local businesses," said Wagner.
"This should be bigger than Black Friday. Small businesses need the support," added Gehoski.