Mid-Michigan teens brave winter elements for 'Snow Challenge' - WNEM TV 5

Mid-Michigan teens brave wicked winter elements in social media 'Snow Challenge'

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The recent snow storm and sub-zero temperatures have sparked a recent teen phenomenon on social media. Now several teens here in Mid-Michigan are participating in what's being called ‘The Snow Challenge,' in which participants run outside and jump in the snow wearing only socks and shorts, video tape it and post it on social media web sites.

Saginaw teen, Mark Bryant, says after seeing posts on Instagram and Facebook he decided to give the snow challenge a try.

"It was very cold, but it was a lot of fun," said Bryant.

Dr. Edward Jackson at Covenant Healthcare says most participants would probably have to be outside for at least a couple of minutes before they could seriously hurt their bodies. Several snow challenge videos like Bryant's are only about 30 seconds long.

"I wouldn't recommend it, especially in the conditions, but it's the length of the exposure that's really the danger," said Dr. Jackson.

Bryant says his video has received a lot of positive feedback on the web, and now he's already brainstorming ways to top his last performance.

"I've been getting some ideas from other videos I've seen and I think I'm going to try it again tonight," Bryant said.

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